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Starting A Business: The Under-Appreciated Element

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Many in this world dream of starting a business. However, establishing a business requires an entrepreneur’s character and resilience. An entrepreneur is driven by a dream and does whatever it takes to make his vision come true. At times, it may require long days and nights of work. There may be instances where one will face failures but learns from them. Other times it will require the ability to handle different types of personalities. And definitely, it expects a character that can handle success with grace.

A Guide to Starting a Business in Canada

While talking to people, I find it common to meet individuals that love to start their own business but do not really know where to start from. Some people begin with writing a business plan, but I personally favour a different approach. And I always recommend for my clients to start by finding their business dream.

Have You Found Your Business Dream?

We can start a business based on numbers lacking the passion that drives the business, but that will only be a project with a short lifespan. Or we may start a business with big dreams and a great passion to accomplish the work, but lacking structure, budget, and projections for profits and gains. And that is also a project with a short lifespan. Finding the business dream can be a good start as one will go into the business with enthusiasm and passion to accomplish the work. However, the structure has to be identified and defined as part of the process. 

Yes… A business dream is a major element in starting a successful business and cannot be underappreciated as it is the driving force of business development.

Find your business dream

An Inspiring Vision

Once we find what our business dream is, then it’s time to think it through carefully and turn the dream into a vision.  A vision is more defined and allows us to see what the final destination is like as we dive into our business journey.

See how the bigger picture is clear?

We have the dream, and we have the vision. Yes, it is time to move on and identify the product or service that will be offered to clients. In Addition, a decision has to be made in regards to the type and name of the business.

Structure and Finances

At this stage, it is a good time to write a business plan. It doesn’t have to be too complex and long, but it has to be measurable with a clear action plan and timeframes. A 1-year, 3-year, and 5-year plan is recommended as guidelines to help the business reach its important milestones.  And as part of the planning process, we need to carefully think about the financial status of the business. Now is the time to reflect on whether we will be needing a bank loan or not. What type of Bank accounts will we need to operate the business? Will there be a need to rent an office or rent equipment? All these decisions may have financial ramifications in the future, and that is why it may require some planning before we move into the execution phase.

Get The Business Registered

Running a business requires an official status that we cannot neglect. If the business is planning to operate across Canada then it has to get registered with the Federal government. On the other hand, if the plan is to operate inside one specific Canadian province, then there is no need to register it at the Federal level, but we definitely will need to get it registered with the provincial government.

End the Startup phase

We still need to complete the financial structure and open the bank accounts or get the loans that we need to run the business. I also recommend short-term planning as the final step to starting a business. Set short-term measurable goals one or two weeks at a time and make sure to work hard to achieve them.

Notice how we started with the bigger picture and once we understood and mastered that part, we then moved on to a short-term action plan.  That’s when the Startup process is complete and it’s time to move on to the execution phase.

A guide to starting a business in Canada

Thank you for taking the time to read this blog post! You may follow BizReflections blog for future business related posts and updates. (FOLLOW button in sidebar). I would also like to invite you to subscribe to BizReflections YouTube channel. Our channel has a collection of business videos that equip small business owners for growth.

December: A Critical Month for the Small Business

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Entrepreneurship was very important at our home as my parents were entrepreneurs. And despite the rush and hustle that always came with the month of December, it was the month we enjoyed the most. My Dad owned a retail store on a busy street in the city of Beirut. And one of the most memorable times I have for December is when my siblings and I used to alternate to go and help my Dad at the store. That was always the busiest time of the year.  Yes, to some businesses it may be a busy month, but to others, it is the slowest time of the year. Whatever season December may mean for any business, it is considered a critical month to many owners and entrepreneurs. Many may not see it as a critical month yet, however, this blog may be an eye-opener to many!

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Steps To Consider

If December is a high season for the business, get the help it needs to meet customer requirements. However, if it is a slow season and has a decline in sales, it does not mean that time spent on planning and doing admin work gets undervalued. Here is a list of tasks that can be done in December to prepare the business for a successful year ahead.

Evaluate:

Evaluate the calendar year not only in terms of sales but also in terms of operations and customer relations. Review business practices and learn from mistakes done. Take another look at the marketing strategy and determine what has worked best in creating visibility for the brand. Evaluate what was done to increase following. Review sales reports and try to follow patterns for growth. Research the achievements of competitors and learn from them.

Reach out:

Use slow times to reach out to customers and check on them. Send season’s greetings that reflect sincere wishes and promises for future work relationships. Send out a newsletter with wishes for a successful new year. Assure customers that your business will always be there for them when they need it. Reaching out to current customers is very important to increasing customer retention. Use the season as an opportunity to establish contact with customers, leads, and everyone on the mailing list.

Plan:

Yes, December is the time to plan for the new year. Write your vision and set business objectives. Break them into goals and set timelines. Research business and marketing trends. Sketch out a marketing plan so the business stays ahead in brand visibility.

Get Organized:

Prepare for January/February income tax filing. Catch up on administrative work. Follow up with the accountant in order to complete income tax filing in a timely manner.

If December is not the busiest season for your business industry, it doesn’t mean it’s a slow month. It’s up to the business owner to use it wisely and make it a time to prepare for a successful year ahead.


Thank you for taking the time to read this blog post! You may follow BizReflections blog for future business related posts and updates. (FOLLOW button in sidebar). I would also like to invite you to subscribe to BizReflections YouTube channel. Our channel is a collection of business videos that equip small business owners for growth.